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Are We the Mainstream Media Now?

by Nick Dixon
29 January 2023 9:00 AM

The other day I saw a video on Twitter of parasites controlling a dead insect and making it walk around as if it were alive. 

I suddenly realised, to paraphrase an old Newman and Baddiel sketch: that’s our media, that is.

The legacy media now exists almost solely as a propped up corpse whose only function is to facilitate the formerly neoliberal, now woke elite. Rather than expose truth, its main purpose seems to be to suppress dissent, as became blindingly apparent during the Covid era.

But are we about to hit a tipping point where things like Twitter, and whatever similar platforms may emerge, will be considered the ‘real’ media? 

James O’Keefe of Project Veritas believes we’re already there. Someone on a Twitter space told him it was a shame their recent video exposé of Pfizer employee Jordan Walker hadn’t garnered much coverage in the mainstream media, to which O’Keefe countered that it had received over 20 million views on Twitter already. A quick check shows it is up to 38.6 million at the time of writing.

He challenged his interlocutor on what really constitutes the mainstream media now. Yes, the story was swiftly taken down by MailOnline and has been largely ignored by American legacy media platforms. But it’s already reaching a far greater audience on Twitter. 

It reminds me of the attempt to shut down Joe Rogan over his platforming of dissenting voices on Covid, such as Dr. Robert Malone. An attempt that comprehensively failed, leading to amusing memes like the one above, based on the movie Captain Philips.

Rogan had an estimated 11 million listeners per episode last year. It is probably higher now. In fact, it was probably higher even then.

Brian Stelter, who used his platform on CNN to attack Rogan, ended up being the one who had his show cancelled, and was last seen at the World Econonic Forum’s annual jamboree in Davos, hosting a panel entitled – wait for it – ‘The Clear and Present Danger of Disinformation’. You will be beyond parody, and you will be happy.

Neil Young, Joni Mitchell, and various other disappointing boomer icons also failed to stop Rogan, and his podcast juggernaut rolls on.

Of course, our media and political elite will continue to desperately hold onto power, with their sad meetings and threats to censor Elon Musk. But a large and ever-increasing number of people see through their nonsense, and now choose to get their information from sources like Twitter, Rogan and other podcasts, and even the humble Daily Sceptic. (On track to set a new site record, with >2.5 million page views this month).

So how long can the cadaver of the so-called ‘mainstream’ media stagger around before everyone realises the wretched creature is already dead? 

The tipping point is coming. 

Nick Dixon is Deputy Editor of the Daily Sceptic. You can follow him on Twitter and Substack.

Tags: Joe RoganMainstream MediaPfizerProject VeritasThe mediaTwitter

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