Ford is to cut 800 jobs in Britain and 4,000 roles across Europe over the next three years as part of a plan to cut production of electric cars as sales stall and competition from China steps up. The Telegraph has more.
The company is axing 4,000 roles across Europe by the end of 2027, with Germany and the U.K. worst hit, as it reduces production of key electric models.
Ford had pledged to overhaul its business on the Continent in early 2021, saying it would go almost completely electric by the end of the decade.
However, it said it had taken significant losses in recent years, compounded by weak demand for electric vehicles, and a lack of government support for the shift.
Ford’s European sales were down 17.9% up to September, far outstripping an industry-wide decline of 6.1%.
It joins Nissan, Volkswagen, Stellantis and General Motors in announcing major cost-cutting plans.
Ford, which employs 5,300 people in Britain, said the layoffs represented about 2.3% of its workforce of 174,000.
The cuts will not affect its manufacturing sites in Dagenham and Halewood, nor its logistics base in Southampton, with the majority of the job losses expected to be administrative or product development roles. …
Ford said Europe’s carmakers faced “significant competitive and economic headwinds while also tackling a misalignment between CO2 regulations and consumer demand for electrified vehicles”.
Where are all the green jobs we were promised?
Worth reading in full.
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