Sadiq Khan misled the public about the “benefits” of Ulez in radio and newspaper advertisements, a draft report leaked to the Telegraph reveals.
The advertising watchdog launched an investigation earlier this year after hundreds of people complained that the Mayor of London’s transport authority exaggerated the extent to which the ultra low emission zone would “clear up” the capital’s air quality.
The Advertising Standards Authority (ASA) is set to criticise Transport for London (TfL) for “misleading” claims about the expansion of the Ulez zone reducing levels of poisonous nitrogen dioxide (NO2) particles.
The ASA draft recommendations will come as a huge embarrassment for both TfL and Mr. Khan, the organisation’s chairman, after £9 million was spent on a “marketing blitz” ahead of the controversial Ulez expansion.
The report, marked “classified”, was handed to the Telegraph after it was sent to interested parties before any potential amendments, ratification and publication.
One campaigner who complained to the watchdog about the adverts said the nine-page document shows Mr. Khan “lied” about the impact Ulez would have on pollution.
Worth reading in full.
Stop Press: The Vice-Chancellor of Imperial College, who was at the reins during the Covid modelling scandal and the Ulez data scandal, has been given the biggest pay rise of any V-C in the UK. Her salary ‘bump‘ of £186,000 brings her total remuneration, including salary and benefit, to £714,000. The Telegraph has more.