NatWest has apologised after painting an unauthorised advertisement featuring footballer Marcus Rashford on a Brighton homeowner’s property. The Mail has the story.
The bank commissioned an artist to paint the advert featuring Man United star Rashford on the side of a building in Brighton to advertise its latest financial skills scheme for young people.
The advert depicted the footballer and philanthropist both as a child and now with the caption: ‘Believe it, Become it.’
But landlord Peter Brynin, 75, was shocked to discover the artwork on the side of his property.
He said he had no objection to the mural of Rashford, but rather the fact the painting was used as an advert for the bank without his knowledge.
The front door to his home, which he rents out to students, is on Trafalgar Lane in Brighton. The area is famed for being covered in graffiti from a number of local artists.
He said: “Obviously I was taken quite aback.
“I can’t go up to their bank in Westminster and paint a logo of my business on the side.
“I am fine with graffiti and murals, but what I don’t want to see it being used for is an advertising space.”
Mr. Brynin owns the section of the wall where the QR code, information sign and NatWest logo is painted.
“It is an art wall. It’s known for that. I have no objection to Rashford, I have no objection to the art, but I do object to an advert where I haven’t been contacted at all.”
NatWest said the space was purchased in good faith for the campaign and they were unaware the wall did not entirely belong to just one owner. …
The landlord added: “My back wall is now an advert for NatWest. You’d think they would have had the decency to go ‘Oh, hang on a minute’.”
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